MY WORK. MY JOURNEY.
MY WORK. MY JOURNEY.
Janel's Diverse Styling is a salon business that embodies creativity, sophistication, and inclusivity. This project showcases the development of a captivating logo, a stylish business card, and a vibrant car decal, each carefully designed to reflect the salon's essence.
The heart of Janel's Diverse Styling is its logo, a symbol of beauty taking flight. The logo marries the abstract elegance of a butterfly with the precision of scissors. It's a visual representation of sophistication, attention to detail, and a touch of playfulness.
Butterfly: The abstract butterfly symbolizes transformation and the beauty that emerges from skilled hands. Its graceful wings reflect the salon's commitment to helping clients discover their unique beauty.
Scissors: The scissors within the butterfly represent precision and expertise. They showcase the skill and attention to detail that Janel and her team bring to every styling session.
Color Palette: The turquoise, teal, and golden yellow color palette exudes vibrancy and positivity. Turquoise and teal evoke a sense of calm and trust, while golden yellow adds a touch of warmth and optimism. Together, these colors create a harmonious blend that's both inviting and uplifting.
The business card design carries the elegance of the logo to every interaction. The front features the butterfly-and-scissors logo in a subtle yet eye-catching manner, while the back provides essential contact information. The use of the color palette adds a sense of cohesion and style.
The car decal showcases the logo in a larger format, making a bold statement as Janel and her team travel to clients. The vibrant colors and elegant design make the salon instantly recognizable, adding a touch of sophistication to their mobile presence.